Monday, January 11, 2010

What is Affiliate Marketing..??

Straight forward explanation to affiliate marketing is; it is an effective online revenue sharing system between online merchants and publishers (affiliates). Whereby commissions are paid based on performance measures, typically in the form of sales, clicks, registrations, or a hybrid model.

Affiliate Marketing is an Internet-based marketing practice in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate's marketing efforts. The Affiliate Marketing industry has four core players at its heart: the Merchant (also known informally as 'Retailer' or 'Brand'), the Network, the Publisher (also known informally as 'the Affiliate') and the Customer. The market has grown sufficiently in complexity to warrant a secondary tier of players, including Affiliate Management Agencies, Super-Affiliates and Specialized Third Parties vendors.

As Merchants driving an affiliate program, you'll pay your affiliates a commission fee for every lead or sale they drive to your website. Your main goal should be to find affiliates who'll reach untapped markets. For example, a company with e-zine content may make a good affiliate because its subscribers are hungry for resources. So introducing your offer through a "trusted" company can grab the attention of prospects you might not have otherwise reached.

As an Affiliate your job is online marketing of the merchant’s product using your website/blog to drive targeted traffic to the product, and converting them to sales, and then when a sale is made a certain percentage of that particular sale will be paid to you as commission. Affiliates can use search engines optimization, e-mail (NOT SPAM), and website syndication to capture much of the attention of the customer for product marketing. Although affiliate marketers carry a much lower profile they still continue to play a significant role in e-retailers' marketing strategies. Affiliates who have greater targeted traffic to their niche products have great chances of converting that targeted traffic to sales.

As an affiliate it’s all about extra revenue. Always think about your customers' needs. What other products or services would interest your site visitors? Get these facts straight & then join those affiliate programs. Affiliate programs can increase your sales with no upfront cost to you. It just takes a little time to plan your strategy and select the partners that will have the greatest impact on your business.

You can find thousands of products to sell on many affiliate networks. But one of the best places to become an affiliate as an advertiser is ClickBank. They offer countless number of products that you can sell and earn commissions from. You can sell targeted products that match your web contents. So affiliates check it out now.

ClickBank is also very helpful place for merchants looking for new affiliates to promote their products to new markets as well. Merchants have a great chance of tripling their product sales through ClickBank. So why wait?? Merchants check it out now..!!

Watch the video on YouTube about "What is Affiliate Marketing" here or watch it on YouTube.

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