Thursday, March 25, 2010

Google AdSense is Still the King In PPC


No matter how many ad networks you sign up with, your probably not gonna get the same results as Google AdSense. Yes, it depends on your niche, traffic, content, and etc etc... but taking the bigger picture here, as in PPC marketing as a whole, Google still leads in all fronts. Now I have signed up with more than one ad network, but so far.. the best results come from Google. Well Bidvertiser do lead in some areas and some say yahoo ads does well too, but I'm yet to see such results as such.

My start up with Google wasn't great either, so I guess it will be too early to judge my results on other PPC ad networks too. But when it comes to Google, their ad base is large so your results are probably gonna be better. But also like their good side their is the other side too, that is they have a equally large publisher network over the world wide web. This is gonna break your earnings up, especially if your starting out and your traffic isn't that good and you have trouble in putting up fresh content, then your ad results will add up in cents...:@ I'm telling you, it just gets harder, many bloggers are effected. But if you work yourself up, and a have a good niche, with quality content with a satisfactory traffic base your probably will see much higher earnings. That's a lot to swallow at first, but build it up over time then everything will fall into place. Remember don't defy the King, only you will lose. Adhere to their policies and guidelines, optimize and target your ads properly I'm sure you will see much better results.

Another thing that makes Google AdSense unique is the quality of its ads. Most of the ads shown will be related to your content. And Google has strict guidelines even for their advertisers, strictly telling them not to put up text/image based ads telling "You are our 999,999th Visitor..!! Congratulations. Click here to claim your money" Or any of those kinda rubbish ads (which turn out to be scams), so that the publisher and Google retain the trust and confidence of the sites users. Remember Google is unique and delivers the best ads in all niches (with a exception of one or two). Profit wise depends on you and your blog's performance. And a small note to remember.. Google Adsense is a rich king that has opened their doors for you to cash in, use it wisely not foolishly.

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